Filed Under Business

Pop quiz: Calculate your Conversion IQ

We know you’re a business boss, but when it comes to optimizing your website for conversions, how are you really doing? Luckily, here at Magnoliahouse HQ, we’ve put together a quick pop quiz to see whether you’re an optimization queen – or a total conversion rookie. Take the quiz to stop wondering and start taking action!

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Want to Increase Customer Conversions? Make Sure You Have These 3 Things In Your Toolbox

You know by now that your brand is way more than just your logo. It’s the way your clients and customers feel, it’s their first impressions, it’s what they say about you when you’re out of the room—all rolled up into one bigger experience. Want to make the selling process way easier?

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Creating Website Landing Pages with Beaver Builder That Convert + Look GORGEOUS

If you’re serious about growing your business, you need to be collecting emails from potential clients and customers, and one of the best ways to do this is with landing pages. I mean, they’re pretty much the greatest thing ever when it comes to getting emails on your list quickly.

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Is Your Website Working For or Against You?

There are two kinds of entrepreneurs when it comes to business websites – those who want to build a new website every six months on a whim, and those who haven’t updated their site since 2004.

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3 of My Favorite Cheap Design Tricks that Look Expensive – But Aren’t.

Of course, the dream is to have a designer on call for every aspect of your business, but whether you’re constrained by deadlines or your budget, it’s just not always realistic to turn to a professional. Luckily, it doesn’t have to be that complicated! Today I’m going to walk you through my three favorite cheap designer tricks that you can use to make your brand look effortlessly chic – without spending a lot of time or money.

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How I Launched The Magnoliahouse Shop while Still Handling A Full Client Workload

Month after month for the last two years, I’ve added the same goal to my monthly goal setting pages in Powersheets: Start Template Shop Project. And for 20 of those 24 months, nothing happened. Instead, other things became more important in the moment, and I let the baby step of simply starting slip into the next month, and then the next.

Until January, that is.

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Introducing The Magnoliahouse Shop

If you’ve been around here a while, you know we’ve been hinting at something MAJOR for a couple months now – and I’m so excited that we’re finally ready to share it with y’all today!

On Tuesday, we’re launching the newest baby in the Magnoliahouse family – The Magnoliahouse Shop. We’ve built this for you, the creative entrepreneur, to bring great design right where you are in your business. We’re turning the custom design process on its head and making it fast, fresh and (most importantly, of course) fun.

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3 Tiny Ways to Increase Conversions on your Website

I’ve got three tiny tweaks you can make to increase the conversion rate on your website. I know that we’re all focused on getting more and more traffic to our websites in an effort to grow our businesses, but what are you doing with that traffic to increase the bottom line of your business? Today, I’m going to talk you to three super easy ways to increase the conversion rates on your website without a pricey redesign.

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5 Key Ingredients for a Perfect Email Signature

When is the last time someone asked you for your business card?

Okay, hold on to that answer (if you can even remember.)

Now, when is the last time you sent an email?

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Spring Cleaning for Your Brand

Y’all, the first day of spring was this week, and we all know what that means – Spring Cleaning! Time to clean out our closets, clean out our houses and clean Trader Joe’s fresh out of rosé. But there’s one kind of cleaning we can’t forget – and that’s a little bit of spring cleaning for your digital brand. Today, I’m going to walk you through five dusty, forgotten corners of your online presence that could use a little sunshine and Method grapefruit spray cleaner as we say goodbye to winter!

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Introducing Magnoliahouse Brand Audits

I’ll probably get kicked out of the secret society of brand stylists for saying this, but sometimes you don’t need a rebrand or a new website. Sometimes you just need to get it together, and work with what you have. 

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Using details + execution to enhance your client experience.

I get really excited about the dumbest stuff, y’all. So imagine my delight when I was watching Sunday night football, generally just trying to tune out Al Michaels, when I saw the coolest little detail. When a flag was thrown on the field, not only did the yellow box show up on the bottom of the screen, but the NBC Peacock turned yellow, too. So freaking cool. 

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How to remove dates from your blog on Squarespace – and why you should.

Removing the dates from your Squarespace website turns your blog into a massive bank of evergreen content – and covers for you if you’re an inconsistent blogger. Learn how to do it using the CSS property ‘display: none’!

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Why every solopreneur should be using slack.

True story: Last week, I took a couple hours away from the office for a haircut and highlight. (I knew it was time when a girlfriend told me at The Savvy Experience that she LOVED my ombre. Thanks girl, but that’s just my roots growing in unchecked.) When I left the salon, I looked at my phone and had 46 notifications from Slack.

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My Insane System for Scheduling Months of Pinterest Content at a Time.

Pinterest experts tell you to pin 50-150 times per day, but ain’t nobody got time for that. In this video, I’ll show you my system for scheduling months worth of Pinterest content (literally thousands of pins) in just a couple of hours. We recommend using Tailwind for this process!

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Stop hoarding your brand.

At the Savvy Experience in August I was gifted the most beautiful hand-painted glass mug from J. Bee Designs, and was immediately terrified of breaking it. After wrapping it in dirty laundry to be sure it would arrive home safely in my suitcase, I unpacked it, washed it by hand, and put it away in the kitchen cupboard.

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Creating two-step opt-ins (or “leadboxes”) with Squarespace + ConvertKit

Two step opt-ins (pioneered by Leadboxes) can drastically increase conversions and allows you to offer specific content upgrades for each blog post. But how do you create these on your Squarespace website without a pricey Leadpages subscription – and link them up to our favorite email software, ConvertKit?

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Eight ways to have an affair with your creativity.

In case you haven’t heard, Elizabeth Gilbert’s Big Magic is basically my favorite book ever. (Summary: I thought it would be total woo woo nonsense. It wasn’t, and it’s changed everything for me. Read it.

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Get your data out of Google Analytics – and into a spreadsheet you can actually use.

If you’re anything like me, Google Analytics gives you an aneurysm every time you log in. Using the plugin Supermetrics, we’re taking our data OUT of Google Analytics and into an easy to understand Google Sheet. 

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The Daily Workflow Planner

Back when I worked at a corporate job, things were simple. I knew what needed to be done daily, weekly, monthly and quarterly, and I knew what the priorities were, because I had a fabulous boss and great communication.

Then I became an entrepreneur, and it was my job to decide what the priorities were.

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